faces a persuasion dilemma when it cannot persuade another to accept its position
because the other prefers the threatened future
More precisely, A faces a persuasion dilemma with respect to B if it is incompatible with B, yet B prefers the threatened future (t) to every future
in Aâ€™s position. Aâ€™s dilemma
is whether to adapt to this by making itself compatible with B, or whether to try to change it by making B prefer some future in its (Aâ€™s) position to t. To eliminate this dilemma without compromising its position it must be inspired by positive feelings toward B in order to improve its offer and/or be inspired by negative feelings to worsen its threat.